Online Bachelor of Science in Marketing

Build the Talents to Thrive in Marketing

Experience a top-tier education in a flexible online format.

Prepare to become an innovative marketing professional by pursuing Methodist University’s 100% online marketing degree. This program helps you understand the established marketing fundamentals — but it goes much further, as you will learn emerging strategies and analytics tools for creating big ideas, launching products, and earning loyal customers. Join us part or full time, getting the flexibility to meet your work and life commitments.

Learn from experienced faculty in core marketing major courses focusing on consumer behavior, marketing research, and the technologies reshaping how brands build an audience. You can also select an optional Health Care Administration concentration to prepare for business development roles at hospital systems and insurance firms.

Methodist University’s Charles M. Reeves School of Business and Economics is accredited by the Accreditation Council for Business Schools and Programs (ACBSP), affirming this program instills competencies for business careers.

Methodist University offers distinctive educational experiences in a flexible format that fits your schedule. You’ll receive the same academic support as on-campus students, with personalized assistance that includes access to our tutoring and writing centers.

8 Week Courses

Finish in as few as
3.5 Years

Transfer up to 93 Credits

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Learn Essential Marketing Concepts and Emerging Trends

Methodist University’s comprehensive marketing program helps you build knowledge of accounting, economics, and management as you develop marketing talents. You’ll learn from expert faculty who connect logic and marketing concepts to relevant data, enabling you to make results-driven business decisions. Moreover, you can seek a business administration minor without taking additional classes. The courses include:

Learn marketing research methods and techniques for generating and analyzing marketing data within a statistical context.

Analyze behavioral factors affecting consumer decision-making and demand with an emphasis on conceptual and technical tools.

Get an introduction to existing and emerging technologies shaping today’s business environment, focusing on technologies harnessed by marketers and managers.

Empowering and Flexible Online Programs

We design each online program to match the quality of in-person classes, regardless of where you are. You’ll learn from expert faculty in a flexible environment that lets you study at the times and locations that work best for you. Moreover, you will access the same guidance and support offered on campus, getting assistance from student advisors, enrollment counselors, and tuition planners from the moment you enroll through graduation.

Prepare to Lead in Marketing and Beyond

Earn Methodist University’s 100% online business marketing degree to qualify for marketing manager roles projected to grow 10% from 2020 to 2030, faster than most occupations.1 Our marketing bachelor’s degree program has provided qualifications for our graduates to gain employment at IBM, Amazon, and other industry-leading companies.

Careers in Marketing and Related Fields

  1. Marketing Manager: $135,030 per year1
  2. Sales Manager: $127,490 per year2
  3. Product Manager: $89,806 per year3
  4. Search Engine Marketing Manager: $72,592 per year4
  5. Email Marketing Specialist: $55,377 per year5
  6. Meeting, Convention, and Event planner: $49,470 per year6

About Methodist University

Founded in 1956 as a liberal arts college, Methodist University now serves approximately 2,000 students from across the U.S. and more than 50 countries. Our expert faculty members offer top-tier experiences, nurturing moral values and ethical decision-making while preparing students for many careers and pursuits.

Military Affiliated

Methodist University is a Yellow Ribbon and Military Friendly® School. We have also been recognized as a Military Friendly® Spouse School and Best for Vets. Tuition for Veterans & Active Military (including eligible spouses and dependent children) is offered at a discounted rate of just $250 per credit hour for undergraduate programs. We encourage military-affiliated students (active duty service members, veterans, and their families) to get in touch with us for more information about benefits and support available.

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Sources:

  1. U.S. Bureau of Labor Statistics. “Advertising, Promotions, and Marketing Managers.” Retrieved August 26, 2022, from https://www.bls.gov/.
  2. U.S. Bureau of Labor Statistics. “Sales Managers.” Retrieved August 26, 2022, from https://www.bls.gov/.
  3. Payscale. “Average Product Manager, (Unspecified Type) Salary.” Retrieved August 26, 2022, from https://www.bls.gov/.
  4. Payscale. “Average Search Engine Marketing (SEM) Manager Salary.” Retrieved August 26, 2022, from https://www.payscale.com/.
  5. Payscale. “Average E-mail Marketing Specialist Salary.” Retrieved August 26, 2022, from https://www.payscale.com/.
  6. U.S. Bureau of Labor Statistics. “Meeting, Convention, and Event Planners.” Retrieved August 26, 2022, from https://www.bls.gov/.